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Your moment is now

We all believe that achieving our goals will make us happy.

 

What really happens after you get a taste of success is,

the bar keeps rising. There’s more to do, more to achieve, more realize.  We never simply stop and make the most of what our success brings: freedom to be present in every moment and enjoy every moment, big or small to the fullest.

 

So, we want to show people that there’s a way to celebrate

your achievement, leave room for more and embrace

the moment with the XT4.

Films for the NEW Cadillac XT4 facelift and interior design launch.

/ Creative director Bruno Barbosa

/ Writer Migle Semetaite

/ Art director Juliana Arboleda

/ Agency Saatchi & Saatchi Dubai

/ Production team

Production House: Black Rhino Films
Director: Daniel Eceolaza

DOP: Jan David Gunther
Music and Sound design: RAN Studio

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Portfolio

Juliana works across communication design and art direction, exploring the space between brands and culture.
 

Over the past 12 years, she has worked across markets in the East and the West, in collaboration with cultural institutions, design and innovation studios, and global advertising networks.
 

Her experience spans a wide range of projects, from brand and communication campaigns to editorial and publishing, visual narrative systems, and product design for apparel and merchandising; always approached with an entrepreneurial and curious mindset.
 

Several of her projects have been recognized at leading global and regional award shows, including Cannes Lions, Young Lions, LIA, One Show, Clio Awards, Loeries and Dubai Lynx.
 

Selected clients include Samsung, Louvre Abu Dhabi, Cadillac, Subway, Amazon, Bodyform, Saudi Arabia Tourism, Expo City Dubai and Emirates Mars Mission.
 

Creative partners include Beat the Streets L.A, Ogilvy, BBDO, Cheil, TBWA, Saatchi & Saatchi, and Unknown Studios (Abu Dhabi Executive Office).
 

And a few of her favorite things → Clic here to listen to a selection of rare latin grooves from her music collection → And her set for the Dubai Vinyl Souq.

Say Hi!

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