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Your moment is now

We all believe that achieving our goals will make us happy.

 

What really happens after you get a taste of success is,

the bar keeps rising. There’s more to do, more to achieve, more realize.  We never simply stop and make the most of what our success brings: freedom to be present in every moment and enjoy every moment, big or small to the fullest.

 

So, we want to show people that there’s a way to celebrate

your achievement, leave room for more and embrace

the moment with the XT4.

Films for the NEW Cadillac XT4 facelift and interior design launch.

/ Creative director Bruno Barbosa

/ Writer Migle Semetaite

/ Art director Juliana Arboleda

/ Agency Saatchi & Saatchi Dubai

/ Production team

Production House: Black Rhino Films
Director: Daniel Eceolaza

DOP: Jan David Gunther
Music and Sound design: RAN Studio

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Portfolio

Hey! I'm Juliana, a Senior Art Director and Graphic Designer with 11 years of experience creating work across North America, Latin America, and the Middle East. I've collaborated with independent agencies, NGOs, and global networks like BBDO, Ogilvy, Cheil and Saatchi & Saatchi, always combining storytelling, design, and cultural insight to shape meaningful creative work.
 
My experience spans a wide range of projects, from large-scale campaigns for international brands to hands-on work in idea generation, design and art direction.

I've helped tell meaningful stories for brands like Bodyform, Cadillac, Saudi Tourism, Samsung, and even the Emirates Mars Mission. Mentoring younger creatives is also an important part of my practice, supporting others in finding their voice and developing their craft.

When I’m not working, I’m usually digging through obscure music or experimenting with visuals. It’s what keeps me going (and probably my coping mechanism).


Just a few things that came with making cool stuff → CANNES LIONS (1X Bronze, 2X Shortlist), YOUNG LIONS (1X Silver/Young Lions Colombia, Colombia delegate - design competition), LIA (1X Bronze), ONE SHOW (1X Shortlist), CLIO AWARDS (1X Shortlist), LOERIES (1X Gold, 2X Bronze), DUBAI LYNX (1X Gold, 2X Silver, 8X Bronze), EFFIES (1X Gold, 1X Bronze), etc

​Selected Clients → Samsung, Louvre Abu Dhabi, Cadillac, Subway, Amazon, Visa, TikTok, Bacardi, KFC, Bodyform, Saudi Arabia Tourism, Expo City Dubai, Emirates Mars Mission, Atlantis the Palm.

For your ears only → Clic here to listen to a selection of rare latin grooves from my music collection 👂🏽
→ Also my set for the Dubai Vinyl Souq 👂🏽

Lets collaborate!

↓↓↓

+971 52 791 6787

juliaarbol@gmail.com

LinkedIn

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